Keeping Up to Date

The Green Marketplace is constantly growing and developing. With new innovations in how we do business making waves every day, businesses need to keep abreast of news and trends.

Green Marketplace Articles

CSRWire.com
www.csrwire.com
The Corporate Social Responsibility Newswire Service publishes articles, press releases and reports regarding corporate responsibility and sustainability. Updated every day, the CSR Wire is a great site to check frequently.

Greenbiz.com
www.greenbiz.com
Greenbiz.com is a great resource to keep up-to-date on what’s happening in the Green Marketplace. Find recent articles about the green business world at the Greenbiz.com News Center.

The LOHAS Journal
www.lohas.com/journal
The LOHAS Journal, published once a year, tracks the LOHAS market. Issues run $10 a copy, but many articles are available online. Make sure to check out the LOHAS Market Research Review for a summary of LOHAS trends.

SustainableMarketing.com
www.sustainablemarketing.com
For an up-to-date collection of articles pertaining to the Green Marketplace, check out the article library at SustainableMarketing.com. You can also search for articles by category to find information about a specific market segment.

Press Releases

Companies and organizations will often put previews of their findings in press releases. If you’re looking for the basic information about a segment of the LOHAS market, these press releases can often give you what you need.

The Hartman Group
www.hartman-group.com/about/press.html
Check out The Hartman Group’s press releases for highlights from their studies and reports.

Organic Trade Association
www.ota.com
The OTA is a membership-based business organization focusing on the Organic market, which is projected to reach a value of $30.7 billion by 2007. OTA aims to promote the growth of the Organic market to benefit consumers, farmers and the environment. Their press releases announce activities and trends in the Organic market.

The Natural Marketing Institute
www.nmisolutions.com/pressreleases.html
NMI’s press releases contain snippets from their reports (just enough to get you interested!) and trends from their Top Ten Trends of 2005.

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